• New AI and automation advances will speed up editorial creation, storage, and delivery across Avid solutions

• New integrations bring cutting-edge AI directly into Media Composer, MediaCentral and Pro Tools

• New open APIs and low/no-code tools unlock more flexible, customizable workflows 

Avid® will unveil a range of pivotal ‘automate and accelerate’ innovations at IBC2025 deepening its AI capabilities and expanding its partner ecosystem to empower creators to speed delivery, reduce complexity and enhance storytelling.

For more information, please visit - https://www.avid.com/press-room/2025/09/avid-unveils-new-ai-and-automation-breakthroughs-to-accelerate-storytelling-ibc2025